And then we’ll get started yes guys what is going on is your boy is your bro is your host and your homie Chris EJ as you can see from the title we will be covering three methods yes three baby that covers the Amazon review process that doesn’t break any Terms of Service no TOS we are totally in line.
With that system baby so if you’re looking to get more reviews for your Amazon product.
Authentically ethically and honestly.
Then this video is view okay so let’s continue first of all and guys if you have any questions while we’re going along because I’m streaming this on Facebook as well.
As well as YouTube please do.
Let me know so I’m good I’m really old no pad and pen in front of me here and we’re gonna be talking some tactics first of all I want to talk about reviews what are they what are what are the Amazon reviews so Amazon reviews guys are pretty much they’re star ratings on our listing and this is going back to basics now so skip a few minutes forward if you don’t listen to this these are star ratings.
That represent our physical product on Amazon a one-star.
Is considered really bad like terrible two star reviews two star is considered bad three star is considered acceptable four star is considered good and five star is considered great great baby so those are what we’re looking at and we need these Amazon reviews.
Because we need credibility and social proof on our lesson in order for new and.
Existing and previous buyers to come back purchase and repurchase our product they need to see other people’s experiences in the.
Form of these reviews they’re like testimonials to see if they like our product another important factor of why we need product reviews is not just for our customer but we also need it for our own feedback if we.
A good or bad review then how do we know how to continually improve that product online to get better to enhance to increase you know to to make the experience better for the end-user which is our customer so we actually.
Need that as data as hashtag intelligent for our self in orders of continually progressed and bring a better product to market to serve an even bigger brighter and better solution so that’s what we need him now there’s what am I looking at here with my notepads.
Two factors okay so this is important this is very important guys if you want to tag something this who needs to see this also please do so now if you have any questions drop a comment below so there’s.
Two factors of the Amazon ranking system okay.
Number one number one number one is sales velocity wins the product with the highest sales velocity ranking for whatever keywords the art will show up on the first page near the top of the first page if they’re sponsored and they’re doing that right.
As well they’ll show up twice they’ll show up one for sponsored and one for organic paid versus organic now the ranking system also and this is.
Amazon’s ranking system this is their BSR this is their algorithm number one it plays on sales velocity number two exactly what we’re talking about it plays on Amazon reviews but not just reviews that come from your customers the actual quality and the quantity that represents that specific review if someone leaves a one-line review on your product as opposed to someone leaving you know a five sentence review that goes into depth detail and it speaks just like wow that is awesome if it goes into that much.
Depth that Amazon will clock that review is having a greater a greater greater power within itself to.
Boost up your product in the algorithm even.
More so that’s what we want to focus on as well now obviously back in 2016 guys we we can’t we can’t incentivize reviews any more we can’t manipulate we can’t do anything like that we can’t manipulate the BSR we can’t ask for reviews and exchange for products and last some of the strategies.
Be talking about right now are on point so making sure all of that is in line and you’re not going against Amazon’s Terms of Service is number one point of call and I know on the screen show we’ve been sitting on this coffee product about seven minutes at the moment.
But this is why if you look at if you look at the top left you can see all of these reviews at one second guys excuse me I’ll be back so you can see all of these reviews which is 2211 reviews on this coffee product specifically right now now the what.
I want what I want to first talk about before diamond in three strategies is products will get more reviews in my opinion if the products of based around a brand a certain industry ok specific niche instead of bringing products willy-nilly to Amazon like a coffee cup a laptop case a candle you know whatever it is ba-ba-ba-ba-bom there was a very like spontaneous products that you.
Can build a scatter store with but if you build a brand then you can build a loyal and trustworthy fan base a customer base who will love to review your products because they believe in your brand so that’s one thing that we’re looking at right.
From coffee cut and if any were to look at that on amazon.com that’s exactly what we’re looking at on YouTube so you can see that this brand is built.
Up a great reputation it’s got over 2000 reviews over 50 answered questions and it’s 4.5 star rating it’s done very very well now first with what we want to go.
Into is let me scroll down to the review section and there’s two different types of reviews that Amazon allow us as Salle’s to have on our listings so I’m trying to find it on this listing now but these guys are obviously doing very well with the first.
One which is verified reviews ok the second review would be a.
Non verified review now what’s the difference between both a verify review is when someone searches for your product on Amazon or finds it through PPC or automatic search through the main keyword or similarly related and buys specifically through that process that will usually show up as a verified review now when it comes to non verified reviews this.
Many people think many people.
Think that an unverified review just comes as like a one-off chance it doesn’t Amazon obviously have a very strong algorithm that states verified from the unverified now unverified can come in the form of if I was to give you an 80% discount for the product you were still on go and review that product on Amazon that would 99%.
Of the time shop is an unverified review an unverified review can also class as someone not buy through your link finding it in a shop or a.
Retail store online or somewhere else and then going back they saw in Amazon they bought it previously in go that was a really good product I’m actually gonna take two minutes.
Out of my time to say exactly what I think.
Of that so that’s another part of the unverified review process now Amazon lets you have two types now if you’re going like shopping approach to the walls when it comes to getting reviews and you’re clocking up a load.
Of unverified reviews Amazon does not like that you can get in trouble by doing that and that’s exactly why I want to cover this process right now of everything I have done on.
This notepad to make sure you don’t get your account suspended your products taken down or account shut down for good.
So the differences between all of that is stated there what are they why do we need the review stuff two factors of the branding system and the difference between the verified and non verified I could talk more about the verified and non verified but we’ll cover that in another video now now we’re gonna dive in guys okay and sorry for the people on YouTube.
I know it hasn’t been very active on the old visuals here but we will go into the first method.
Right now which is a 24 hour flash sale on your listing.
Now this guy’s I want to make sure you understand back in October 2016 there was a stop to incentivize review so we couldn’t give away we could but we can’t now give.
Away our product for an honest review we can’t do that we can’t go to the guy downstairs or the girl over there and say yo home dawg.
I’m gonna give you this product for my T percent off if you want to just go and buy on Amazon here’s your discount after that will.
You be able to leave in a review you can’t do that on a private personal basis we.
Have to do things right now which I’m gonna explain to you in detail exactly how we can do this legally on the amazon platform now number one is a 24 hour flash sale this is where you.
Did an remember remember some of the points please write this down if needed this is where guys we will be giving our product.
Away I’m going to show this on Amazon this is where Hugo so the guy’s looking on YouTube special offers and product promotions okay now many people think you can get away by just giving you know a next-door neighbor a family a friend a discount code and then going to buy your product.
And then leaving review that will not work that will get you in trouble now the way to do this is to do a 24 hour flash sale on your product page listed a public promotion.
Which states guides which states that your offer is open to everybody that comes on to your page which means okay so on a 16th of February right I’m gonna set a flash sale the 24 hour flash sale on my listing which comes up here on the product page for 90% off okay plus free shipping for anybody that that looks and wants to grab that now we do not want everybody that comes to this page to get that discount that’s why we do a 24 hour flash sale in poof in the.
Perfect world guys we don’t want anyone coming onto our page a random you know a potential customer seeing that discount on our Amazon listing and then purchasing through that we do not want that what we want to do is reach out to people we trust okay not a friend not a family not a family member people we trust okay people who.
Are into the niche and looking for products that we are looking to give away a discount and then we clock up a list of maybe 25 50 people okay and then from there we will say that we.
Are offering a one-time promotion for 90 percent off for our physical product on amazon.com okay are the public discounts stated is on the special offers and product promotion section if you scroll down it will be there you can also give them that code as long it’s that as long as it’s the code that is publicly displayed on the listing that’s fine amazon states otherwise that.
You can do this guy’s but you can’t give away private discounts that’s separate to everybody else’s and then ask for a review back so you want to make this very personal you don’t to go out and do two.
To a professional kind of communication when it comes to this you want to make this personal so you.
Say hi Barbara I know that you’re into this space and.
You know instead of you going out and you buying this product as you usually would for 100% of.
The sale price I’m offering this to you plus if you have a second pilot this works really well as a bundle I’m giving this to you for 90% off which is gonna make it two dollars or 197 plus free shipping now make sure on the February the 16th when we go live for a 24 hour flash sale okay so make sure that you and we’re talking to Barbara here that we go over to the listing as soon as you can at 12 p.
February and you get that discount quickly because we’ve only got a limited amount of discount codes will be given away and we don’t want that them to sell out before you can get get yours very very simple it’s on the is on the product page if public.
Is public motion going on now you can do that again you cannot do that through friends or family but you can do that through people you trust okay who are in line with the industry and products you’re looking to sell very very simple so making sure you clock that down so the 24 hour flash sale works really well you can set that up guys very simply from going into your Amazon seller central account going into manage promotions and then.
Setting up the promotion from there I recommend doing a heavy discount Plus free shipping to.
Really add that Wow okay I’m definitely not gonna miss out on this offer to the people that you reach out to using these strategies and the other two that I will show you the people who were saying at the moment that they can’t get reviews there is so many options if you were to sit read the Terms of Service like I’ve done and then properly structure something exactly like I’ve done.
Here or just listen to this and take action upon this video very very simple now one one side note there guys let me have a sip of coffee baby okay I’m clocking this off one sec one sec one sec we back yeah so one side note there guys would be.
If you’re looking for those verified reviews this most likely.
Wouldn’t work for a ton of verified reviews this process because we’re given a heavy discount which relates to a.
Unverified process within the review system this would still get you those reviews but it wouldn’t clock on.
As those verified reviews so it would have an effect within amazon’s algorithm but it wouldn’t have like this effect it would have more this effect but it will add that credibility to your listing when someone scrolling through the search engine.
For your main keyword and it will have a base review so like 25 reviews 50 reviews and then you’re off then you’re off to get your PPC rolling automatic manual and you can strip down.
And then you can really get specific with your keywords but until that point I’ve gotten the reviews guys it’s very difficult so this is the process that we’re gonna do number two and.
In my opinion this is the most powerful most effective.
Way of getting Amazon product reviews baby.
So this is using and I’m gonna get this up right right now one second kind of help you want to.
Cliff cliff on a little guys tell you exactly what it is.
Now okay and what this is is Amazon reviewers you can go.
To the hall of famers okay and you can do a simple search which I’m doing right now on-screen Amazon’s top.
Customer reviewers okay very simple so these guys on here and remember I’ll be uploading.
This to YouTube after and because we’re on Facebook as well and type in a quick Google search hall-of-famers reviewers or Amazon reviewers and then you will be opened up to a world of reviewers on Amazon okay very very simple so these guys are actually ranked based off their review quality their review quantity within the component of that review and the consistency of reviews.
They do for a product products so this is very important now this is my favorite strategy because.
You can build a very nice relationship with these people what we look like here then guys is his name’s reviewers rank total reviews helpful votes and also the awesomely powerful thing about this you’ve got.
The Hall of Famers reviewers and then you’ve got the top reviewers ranking so you can see who gives the best quality reviews and who post the most in terms of consistency so what we’re looking at here Donald Mitchell he’s got.
Four thousand two hundred and ninety nine reviews she’s a Hall of Famer total reviews you know four thousand two hundred ninety nine that’s a lot reviews helpful votes eighty eight thousand two hundred twenty four so you.
Know on your Amazon listing where unlike the questions on the comments on the reviews you’ve got there was this helpful to you yes or no well Donald has achieved eighty eighty eight thousand up votes from that so that is great that’s something we’re looking for now the power with this.
And you’re probably thinking that’s great so we’ve got the names we got the ranking we’ve got there whatever it is but we can find that actual personal emails to.
These people by just a simple click like this if we dive into their profiles we can find their actual emails now bear in mind we might have to do some digging to find as many as we want to clock up in order to do a product launch but I’ve actually got a.
List full full of Amazon reviewers that I use for myself on my clients for product launches so right here you can see and you can clock it this up on YouTube later guys is review ranking 8000 and just under that you’ve got sand.
And email so you can actually send a direct email here – Donald Mitchell great so that’s exactly what we want that was a few other things.
Here he’s also posted his blog okay so he’s also posting his blog so you can go over to Donald’s blog you can check him out you can see what he’s about and you can actually see what products he’s reviewed what he likes to review what he’s about you know his story so you can get a lot of intelligence.
Here to build a relationship.
Build some poor with Donald because if you can do that over and over and a rinse and repeat method then your product launches in order to get honest reviews which will be quality.
Based will be very very efficient so you’ll be able to do that so what we’re looking at here guys this is interesting as well you can see what what Donald’s reviewed when the quality the actual review how.
Many smiles Donald’s got in terms.
That review but the the one thing that I really like is that Amazon give these reviewers a chance to tell everyone who they are so Donald actually has an about section here so he talks about his life he talks about interests hobbies his dislikes and so on now this is why knowledge is so powerful because we can use this information to email Donald and then say.
Donald I I look through your profile I see that you like you know books on gardening well that’s great because I’m just about to release a.
Gardening tool I would love for you to have this product at ninety percent discount the public discount still goes for this process so we would still have the discount set on our listing publicly when we do this so the difference between number one method and number two is we would use people we trust in method.
Number one of reviews and Method number two we’d be reaching out to Amazon reviewers to help us launch our product okay very very simple so this is why I love this process so much and we send them an email and then we’d.
Explain or who we are what we’re about and use it in a very personal fashion speak to Donald as Chris speak to Donald as Jason speaking Donald as Dean and so on and so so speak to a very very personally because you will be granted with a much much faster and more detailed.
Response especially in my experience so you can.
Also see the products that they’ve they’ve they’ve reviewed which is really really powerful and then as you can see here we send an email it will bring up straight away and we’ll be able to email Donald directly and that’s what’s so powerful we can put a subject in we can put a full email in there we can.
Display who we are what products we’re we have what brand what’s the concept why have we started what’s our vision and so on and then from there we give Donald the.